About Hannelore

As a mother of two adult children, I am passionate about empowering young minds through purposeful play, fostering respect for others, and instilling the value of helping others. With extensive experience as a creative marketing leader in global companies like The LEGO Group, I have witnessed firsthand the transformative power of "Purposeful Play" in building confidence and facilitating learning. Prior to immersing myself in the corporate world, I also had the privilege of teaching graphic design and media design at esteemed institutions such as UMASS Lowell and MassCollege of Art.