John W. Buchanan, CMO

CMO

Expertise:
Business, Marketing

Education:
BS, International Relations, University of Southern California (USC)
BS, Political Science, University of Southern California (USC)

Highlights:
Chief Marketing Officer, Care.com

Experience:
John was appointed Chief Marketing Officer (CMO) in September 2023. In this capacity, he oversees all aspects of Care’s global marketing effort’s spanning both the Company’s digital platform and enterprise arm.
Prior to joining Care, John was CMO at LegalZoom, where he drove consistent growth through innovative cross-channel marketing programs during his tenure. Previously, he was Senior Vice President, Marketing Strategy, Technology and Sciences for the National Football League. He has also held senior marketing roles at Adobe, Electronic Arts, Yahoo and Mattel.
John received two BS degrees from the University of Southern California (USC), where he continues to maintain strong ties. He sits on the Corporate Advisory Board and is an Executive in residence for the school. He is also an advisor to several companies spanning diverse industries, is a guest lecturer at various undergraduate universities and is actively involved in several philanthropic and non-profit organizations and devoted to coaching youth sports in his community. He and his wife, Samantha, are devoted parents to two sons, Braden and Tate, and their goldendoodle, Daisy.

Articles by John W. Buchanan, CMO

Celebrating family caregivers: The heart and soul of our society

In honor of National Family Caregivers Month, discover caregivers' stories, their selfless dedication, and the vital support they deserve.

Care.org

John W. Buchanan, CMO

CMO

Articles by John W. Buchanan, CMO

Celebrating family caregivers: The heart and soul of our society