The CSA Difference

Here s why anyone who works with seniors needs the CSA certification

CSAs understand how to build effective relationships with seniors because they have a broad-based knowledge of the health, social and financial issues that are important to seniors, and the dynamics of how these factors work together in seniors lives.

The health and social work fields have an array of credentials, as do other professions. For example, the financial services field alone, you could earn at least 70 different credentials. These credentials teach professionals about products and professions. The CSA credential focuses exclusively on people. So, it s not a question of whether to become a CFP, GCM or a CSA. It s a question of and.

Professionals who choose the CSA Course and Exam option learn what s important to seniors and how always to keep their interests first. Whatever your specialty, you already know your business. In the CSA Course, we teach you about the people you want to do business with. The result is successful professionals and satisfied seniors. See the CSA Course Content.

As a CSA, you understand the financial, health, and social issues that seniors face.

These are the key factors that converge to fundamentally shape our lives. As a professional in your field, you need to understand how these factors interact so that you can add that knowledge to your existing professional expertise to the benefit of your senior clients.

As a CSA, you know how to communicate more effectively with seniors.

That means knowing everything from how to relate to seniors, to understanding why seniors make decisions, to designing senior-friendly communications. Improving communication with seniors is one of the top three reasons professionals give as why they became CSAs.