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Waltham, MA -- March 12, 2012 -- (, an online resource helping families connect and meet with quality local caregivers for children, adults & seniors, pets and home & lifestyle, today announced that Sheila Lirio Marcelo has been named to The Aspen Institute's 2012 Class of Henry Crown Fellows.

The  Henry  Crown  Fellowship  is  designed  to  engage  the  next  generation  of  leaders  in the challenge  of  community-spirited  leadership.  It brings together executives-most from the business world, all entrepreneurs, all under 45-who have already achieved conspicuous success in their chosen fields  and  are  at  a  point  of  inflection  in  their  lives  and  careers.  The two-year program comprises a structured series of four seminars and each Fellow will undertake an individual leadership project. 

"This is the ideal moment for me to engage with the Aspen Institute and I'm honored to be part of such an esteemed group of accomplished professionals," said Sheila Lirio Marcelo, Founder and CEO of  "Its focus on leadership development offers the opportunity to enhance key skills as I expand my professional reach beyond U.S. borders; the Institute's global perspective would inform my approach to how and why we expand our business into other markets and cultures; and no doubt, the Institute's commitment to encouraging action promises to inspire me as I seek to become a voice on behalf of others."

"We  are  delighted  with  this  year's  class  of  Henry  Crown  Fellows,"  said  Peter  Reiling,  Executive Director of the program.  "For  society,  they  represent  a  potent  force  of  talent,  ready  to  focus  their  energies  on  some  of  the  greatest  challenges  of  our  times.  For  them,  they  are  embarking  on  a  personal journey-a  journey  ‘from  success  to  significance'-that  will  change  their  lives  forever.  I know.  I'm a Henry Crown Fellow too."

For more information, please visit and


About, Inc.

Founded in 2006, ( is the largest and fastest growing service used by families seeking high-quality care providers, providing a place to easily connect with hundreds of thousands of care providers, share care giving experiences and get advice. The company addresses the unique lifecycle of care needs that each family goes through - child care, special needs care, tutoring, pet care, housekeeping and more. To help ensure safety both online and at home, provides mom-reviewed profiles, monitored messaging, access to background checks, recorded references, and educational information on the interviewing process. Fortune 500 companies, educational institutions, technology companies, and professional services firms offer memberships as a benefit to employees through its Workplace Solutions program.

The  Henry  Crown  Fellowship  Program  was  established  in  1997  to  honor  the  life  and  career  of Chicago  industrialist  Henry  Crown  (1896-1990)  and  was  initially  funded  by  the  Henry  and  Gladys Crown  Charitable  Trust  Fund.  The Fellowship  is  the  flagship  program  within  the  Aspen  Global Leadership  Network  (AGLN),  now  comprising  over  1300  Fellows  from  43  countries,  all  of  whom  are  committed  to  applying  their  entrepreneurial  talents  to  address  the  foremost  challenges  of  their organizations, communities, and countries. 

The Aspen Institute's mission is twofold: to foster values-based leadership, encouraging individuals to reflect on the ideals and ideas that define a good society, and to provide a neutral and balanced venue for discussing and acting on critical issues. The Aspen Institute does this primarily in four ways: seminars, young-leader  fellowships  around  the  globe,  policy  programs,  and  public  conferences  and  events.  The Institute  is  based  in  Washington,  DC;  Aspen,  Colorado;  and  on  the  Wye  River  on  Maryland's  Eastern Shore.  It  also  has  offices  in  New  York  City  and  an  international  network  of  partners.  For more information, visit | Twitter: @CareDotCom | Facebook: Fan Page


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