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How much does a personal assistant cost in San Francisco, CA?

$28.26/hour

As of July 2025, the average starting cost of a personal assistant in San Francisco, CA is $28.26 per hour. The weekly rate for a personal assistant in San Francisco, CA is $1,130 for working a 40-hour week. And the monthly cost is approximately $3,674 for 130 hours of work.

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Data is based on rates reported by service providers listed on Care.com. Last updated in July 2025.

Here's a comparison of personal assistant costs in San Francisco, CA to both state and national rates

The cost of hiring a personal assistant in San Francisco, CA is approximately 17% higher than California average starting rate of $24.18 per hour and 34% higher than the national average of $21.13.

Location

Starting rate (avg)

Max rate (avg)

San Francisco, CA

$28.26/hr

$35.94/hr

California

$24.18/hr

$32.02/hr

United States

$21.13/hr

$29.16/hr

$28.26

$35.94

San Francisco, CA

$24.18

$32.02

California

$21.13

$29.16

US

Starting rate (avg)

Max rate (avg)

These are the most affordable cities for personal assistants near San Francisco, CA

In some cases, nearby cities may offer more affordable personal assistant services. When evaluating personal assistant pay rates in San Francisco, CA and its surrounding areas, it is essential to follow the minimum wage regulations and understand the proper way to pay legally. There are multiple benefits of paying legally that should be considered, such as tax deductions and fostering a professional employment relationship.

City

Starting rate (avg)

Max rate (avg)

Newark, CA

$21.29/hr

$34.57/hr

Benicia, CA

$22.22/hr

$28.22/hr

San Bruno, CA

$23.15/hr

$33.08/hr

Hayward, CA

$23.87/hr

$32.03/hr

American Canyon, CA

$24.29/hr

$30.86/hr

These are the most expensive cities for personal assistants near San Francisco, CA

You may pay more per hour for a personal assistant near San Francisco, CA and several factors can contribute to driving up the average rates. They include: higher cost of living, increased demand for personal assistant services, a more competitive job market, and specific details surrounding your care needs (i.e. tasks, timeframe, frequency). As a result, it's important to consider these local factors when comparing personal assistant rates and hiring a personal assistant near San Francisco, CA.

City

Starting rate (avg)

Max rate (avg)

El Cerrito, CA

$35.20/hr

$43.00/hr

Menlo Park, CA

$31.43/hr

$37.14/hr

Fremont, CA

$31.12/hr

$35.94/hr

Lafayette, CA

$30.86/hr

$42.14/hr

Danville, CA

$30.83/hr

$55.67/hr

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    Cost guide resources

    Personal Assistant cost guides for nearby cities

    Daly City, CAAlameda, CASouth San Francisco, CAEmeryville, CABerkeley, CA

    Cost guides for related services in San Francisco, CA