CARE.COM ANNOUNCES NEW AFFILIATE PROGRAM FOR QUALIFIED PARTNERS
Upromise Signs on as First Major Affiliate Partner for New Program
Waltham, MA--August 28, 2007--Care.com (http://www.care.com/), an online service connecting people seeking qualified care givers with a national network of trusted providers, today announced the availability of its new affiliate program.
The affiliate program is designed to provide qualified partners with an opportunity to receive compensation for helping refer parents and families to Care.com's nationwide network of trustworthy babysitters, nannies, pet sitters, tutors, and senior caregivers. In order to qualify for Care.com's affiliate program, individuals or organizations must have a live website available for review, and it must have a family-friendly mission.
With the rollout of the affiliate program nationwide, Care.com has announced that Upromise, has signed on as the company's first major partner. Upromise enables families to automatically save money for college while making eligible everyday purchases of products and services at thousands of grocery and drug stores, retail outlets and online sites. Through the Care.com affiliate program, Upromise members can earn a $16 contribution when signing up for a Care.com premium subscription.
"As Care.com continues to grow our national network of providers, our new affiliate program will provide an exciting opportunity for individuals and organizations to share our services with families in need," said Sheila Marcelo, Founder and CEO of Care.com. "With the wealth of resources available to families online, we are excited to partner with companies like Upromise to help us reach people in search of care-related services."
Affiliates earn commission by referring paid subscribers to Care.com. For every new premium member that joins via the partner's website, Care.com will pay $30 to its affiliate. As a special introductory offer to the first participants in the affiliate program, Care.com will increase the per-subscriber commission to $40 through September 30, 2007.
To manage its online affiliate program, Care.com has selected DoubleClick Performics, a leading provider of affiliate and search-marketing services and technologies. DoubleClick Performics' customized affiliate marketing programs connect merchants with affiliates of the highest caliber who share common customers and common goals.
Launched in May 2007, Care.com is an online service connecting people seeking qualified care givers with a national network of trusted providers. With local search options currently available in more than 20 major cities across the United States, Care.com's online marketplace provides a network of care providers in areas including child care, pet care, senior care and tutoring.
Founded in 2006, Care.com is the largest and fastest growing service used by families to find high-quality caregivers, providing a trusted place to easily connect, share caregiving experiences and get advice. The company addresses the unique lifecycle of care needs that each family goes through-child care, special needs care, tutoring and lessons, senior care, pet care, housekeeping and more. The service helps families find and select the best care possible based on detailed profiles, background checks and references for hundreds of thousands of mom-reviewed providers who seek to share their services. Through its Care.com for Recruiters service, Care.com also enables companies to find high-quality caregiving employees. For more information, visit http://www.care.com/.